Don’t let your CV end up in the reject pile.

Applicant tracking systems (ATS) use software designed to scan CVs and eliminate the least-qualified candidates for a role, resulting in up to 75 percent of CVs being rejected before the recruiter even sees them. This means that the chance of your CV being tossed before it has even been read is painfully high. Therefore, it is crucial to know what an applicant tracking system does and how to write a CV that will pass one.

An ATS scans and stores candidate CVs in a digital database that recruiters can use to shortlist applications based on keywords. A recruiter receives an average of 250 applications per job advertised, therefore it makes sense why they would adopt an ATS to help find the perfect candidate. However, if the perfect candidate submits a CV that is not formatted for an ATS, the recruiter is never going to know they exist. This is why it is so important.

If you’re on the job hunt, it’s time to write your CV with the ATS in mind, ensuring you eliminate any red flags that will stop your application from reaching the eyes of the recruiter. To get you started, here are a few things you can do to ensure your CV beats the bots every time.

Include keywords

An applicant tracking system works in a similar way to search engine optimisation (SEO): by employing keywords. When you submit your CV, the ATS scans it and stores it in a database. The recruiter can then search this database using keywords such as specific skills, qualifications or job titles to create a shortlist of applications. The trick for candidates is to make sure their CV contains the relevant keywords that the recruiter is likely to search for.

So, how do you find the right keywords? It’s simple. Look at the job ad as a starting point. Nine times out of 10 the job ad will contain the specific skills and qualifications the recruiter is looking for. Your task is to make sure these keywords are listed in your CV. For example, if the recruiter has listed ‘project management’ as a required skill and you have project management experience, then make sure the term ‘project management’ is listed in your CV.

Format your CV correctly

The format of your CV has a major impact on whether an ATS can successfully read it and pick up on the right keywords. Follow the below points as a starting guide:

  • Submit your CV as a Word document and avoid PDFs (unless requested)

  • Use a font size of 11 points minimum

  • Left align your document

  • Use at least half-inch margins

  • Avoid inserting images, tables or columns

  • Keep your information in the body of the document, and avoid putting anything important in the header or footer

Avoid the fluff

When it comes to your CV, it’s common to want to list all the special things that make you a wonderful employee – your willingness to learn, your positive attitude, your excellent work ethic. However, an ATS will not pick up any of these terms so feel free to leave them out. Stick to actionable skills and qualifications instead, as these are the terms that will help you beat the bots.

Use clear job titles

Calling yourself a ‘Director of First Impressions’ when your job title is simply ‘receptionist’ may sound witty and cute, but it will do you no favours when trying to pass an ATS. Recruiters will be searching for job titles that they know, so it’s important that the job titles in your CV match what they have in mind. Try looking through all the job vacancies advertised by the recruiter to see what language they use and then mimic this in your CV.

Include specific qualifications

If a job vacancy requires the candidate to possess a particular skill or qualification (as many do), it’s likely a recruiter will use an applicant tracking system to search for CVs containing that specific qualification. Therefore, including a ‘skills’ or ‘qualifications’ section on your CV will ensure it is picked up in the search. Remember to list all of your relevant skills and qualifications in simple language that the recruiter is likely to search for.

Clean up your social media presence

The jury is out on whether this is a good or bad thing, but nevertheless, some ATS software can also search the web to assess your social media presence. So not only do you have to ensure your CV will pass the ATS, but your online presence has to pass this assessment as well. Here’s the good news: You can control what the ATS finds. First of all, check your privacy settings on all of your social media profiles and choose what you’re OK with being public and what you would like to keep private. In addition, remove any embarrassing or inappropriate photos, comments or posts that may show up. It’s always better to be prepared than to lose a job because of an inappropriate tweet from five years ago.

If you’re unsure where to start when it comes to writing an ATS-friendly CV, submit your CV for a free review to learn where you can make improvements.

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